Publication & Annual Report Design

We craft distinctive publications and annual reports to create memorable brand communications.

We’re a creative agency which integrates creative thinking and a customer focussed approach to tell brand stories in new and meaningful ways.

With extensive experience in publication, editorial and report design, we believe in the power of effective design.

We believe that good design (and great branding) is rooted in strategy, and a good strategy starts with clear thinking. Through a rigorous process of research, strategic thinking and creative, we can unlock the power of your brand to differentiate and engage your audience.

Digital Publications & Annual Reports
In the new digital age why not transform your publications and annual reports into an interactive digital format to capture the attention of your audience?

Give your audience a choice in the device they choose to review the annual report, rather than a typical PDF which can only be viewed well on desktop devices. Our digital publications and annual reports use interactivity, animation, video and social sharing to bring your report to life. We ensure all our digital publications reports are responsive to all platforms and devices so they look great on iPad and mobile, as well as desktop.

Transport NSW TrainLInk Publication


Extend Reach
Publishing a digital version enables brands to save on the cost of printing large volumes of a print version, whilst extending reach. We find that brands who publish a digital publication or report tend to reduce the volume of printed versions required as they direct some of their audience online.

A digital annual report has the ability to reach a much wider audience through online channels.

The report includes social sharing which enables it to be shared through Facebook and Twitter.

We cater for all your editorial and publication requirements including corporate reports, sustainability reports, investor communications, annual reports, books and more.

We work with a vast range of clients – from medium to large organisations to government agencies and national companies.

The Brand Pool can deliver:

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