

2023: A Year of Transformative Achievements
In 2023, we embarked on an exciting journey of rebranding and repositioning ourselves and had the privilege of working with fantastic clients.
In 2023, we embarked on an exciting journey of rebranding and repositioning ourselves and had the privilege of working with fantastic clients.
In this article, we discuss the power of an Economic Development Prospectus and how it can be a game-changer for regions seeking economic prosperity.
We discuss animation and explore the reasons it has become a crucial tool for brands to entertain, educate, and inspire their audiences.
We’re excited about launching our new positioning and brand refresh and thought this would be a great opportunity to talk about how we used our branding process on ourselves.
In this article, we’ll walk you through the process we used in developing the City of Newcastle’s tourism brand strategy and campaign ‘Seek Off Beat’ which led the city to earn the accolade of NSW’s ‘Top Tourism Town’ in 2023.
Welcome to in:FLUX. In this edition, we discuss how sustainability and behaviour change have led to a new iteration of eco branding.
Welcome to in:FLUX. In this edition, we unveil our 2023 holiday image and reveal how we used AI to create it, based on our 2022 Christmas card!
Welcome to in:FLUX. Today we discuss the resurgence of social media platform Tumblr. How and why is it suddenly making a comeback, and what does Gen Z have to do with it?
Welcome to in:FLUX. For this edition, we discuss the latest iteration of the internet, Web 3.0 and what it means for businesses, consumers and brands.
Welcome to in:FLUX. For this edition, we take a closer look at the Internet of Value and its implications on brands and businesses.
Welcome to in:FLUX. For this edition, we uncover some amazing innovations happening right here in the City of Newcastle.
Stories from the New Normal: In this edition we explore how positive reinforcement can influence behavioural change.
PO Box 1695
Newcastle 2300
New South Wales
Australia
We acknowledge that we work on the lands of the Awabakal nation. We wish to pay respect to their Elders – past, present and future – and acknowledge the important role all Aboriginal and Torres Strait Islander people continue to play within our region and all of Australia.
Awabakal Country
PO Box 1695
Newcastle 2300
New South Wales
Australia
We acknowledge that we work on the lands of the Awabakal nation. We wish to pay respect to their Elders – past, present and future – and acknowledge the important role all Aboriginal and Torres Straight Islander people continue to play within our region and all of Australia.
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