Digital, Design + Production

The Brand Pool is a creative agency for brands of all sizes. We take an insight-driven approach that informs all of our decision making across strategy, ideation, design, development and production. This results in fresh, innovative and meaningful experiences that resonate with audiences.

We have experienced in-house digital and production teams and work with best-in-class production partners to deliver exceptional outcomes across a range of media and campaign channels in digital and print.

Featured Case Study

Recruitment Campaign Concept, Collateral Design, Event Activation - Pacific Smiles Group

PacificSmiles-Broadsheet-Creative-Agency-Newcastle

Our Approach

We help brands tell their stories in meaningful ways using design and technology. Our insight-based approach allows us to understand that the underlying motivations that drive people’s actions, in turn, this inspires the designs and digital assets we create.

We design compelling, innovative and engaging brand assets and deliver a variety of digital, design and production services.

Related Services

Digital
We offer a wide range of digital services spanning User Experience (UX) and User Interface (UI) design for apps and websites, to digital ad design and development, to Augmented Reality (AR) and Virtual Reality (VR) experiences.
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Design
Our design services incorporate digital and print executions. Through the use of user-first design principles, we produce beautiful and sophisticated design assets that tell your brand’s story and engage your customers.
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Production
We only work with production partners who are specialists in their fields. From photographers and stylists to animators and illustrators, film crews to directors, you can expect a world-class outcome.

Print Design
From corporate reports to business cards, billboards to packaging design, we have the capability to ensure your brand shines at every touchpoint. We ensure colour matching and can assist and advise on stock choice and materials.
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Integrated Campaigns
Whether your goal is to drive sales, build awareness or change perception, we work with you to develop a clearly defined strategy based on customer insights.
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Video and Animation
From live-action to animation, we create high impact video content to communicate your brand story and engage your audience. Our process involves scripting, planning, talent management, filming and editing video content and also provide voice over (VO) and sound production services.

We deliver video formats across digital and social advertising, we produce corporate videos, educational films, training videos, event videos and television commercials (TVCs).
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Photography
We work with Australia’s best photographers to capture brand stories and deliver emotion, authenticity, warmth and personality into brand communications. From studio shoots to location photography we deliver stunning imagery and include editing and retouching. We can also source and manage talent on request.
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Illustration
From key campaign visuals to infographics and animation, illustration is an opportunity to deliver a unique, memorable and creative expression of your brand story. We use illustration to simplify complex concepts and help make abstract concepts more accessible.

We work with a diverse and talented range of illustrators and graphic artists (including internationally acclaimed artists) and manage the process from concept development and artist selection through to production and delivery.
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